ACTIVITY

Exemplary

Proficient

Partially Proficient

Incomplete

Introduction

 (10 Pts.)                       

·         The introduction presents the overall topic and draws the audience into the presentation with compelling questions or by relating to the audience's interests or goals.

·         The introduction is clear and coherent and relates to the topic.

·         The introduction shows some structure but does not create a strong sense of what is to follow. May be overly detailed or incomplete and is somewhat appealing to the audience.

·         The introduction does not orient the audience to what will follow.

·         The sequencing is unclear and does not appear interesting or relevant to the audience.

Content

(30 pts)

·         The content is written clearly and concisely with a logical progression of ideas and supporting information.

·         * Information is accurate, current and persuasive.

·         The content is written with a logical progression of ideas and supporting information.

·         Includes persuasive information.

·         The content is vague in conveying a point of view and does not create a strong sense of purpose.

·         Includes some persuasive information with few facts.

·         Some of the information may not seem to fit.

·         The content lacks a clear point of view and logical sequence of information.

·         Includes little persuasive information and only one or two facts about the topic.

·         Information is incomplete, out of date and/or incorrect.

·         Sequencing of ideas is unclear.

Text Elements

(10 pts.)

·         The fonts are easy-to-read and point size varies appropriately for headings and text.

·         Use of italics, bold, and indentations enhances readability.

·         Text is appropriate in length for the target audience and to the point.

·         Background and colors enhance the readability of text.

·         Sometimes the fonts are easy-to-read, but in a few places the use of fonts, italics, bold, long paragraphs,

·         Color or busy background detracts and does not enhance readability.

·         Overall readability is difficult with lengthy paragraphs, too many different fonts

·         Dark or busy background, overuse of bold or lack of appropriate indentations of text.

·         The text is extremely difficult to read with long blocks of text and small point size of fonts,

·         inappropriate contrasting colors, poor use of headings,

·         Subheadings, indentations, or bold formatting.

Layout

(10 pts.)

·         The layout is aesthetically pleasing and contributes to the overall message with appropriate use of headings and subheadings and white space.

·         The layout uses horizontal and vertical white space appropriately.  

·         The layout shows some structure, but appears cluttered and busy or distracting with large gaps of white space or uses a distracting background.

·         The layout is cluttered, confusing, and does not use spacing, headings and subheadings to enhance the readability.

Graphics, Sound and/or Animation

(15 pts.)

·         The graphics, sound and/or animation assist in presenting an overall theme and make visual connections that enhance understanding of concept, ideas and relationships.

·         There is a consistent visual theme.

·         The graphics, sound/and or animation visually depict material and assist the audience in understanding the flow of information or content.

·         Images are proper size, resolution.

·         Some of the graphics, sounds, and/or animations seem unrelated to the topic/theme and do not enhance the overall concepts.

·         Images are too large/small in size.

·         Images are poorly cropped or the color/resolution is fuzzy.

·         The graphics, sounds, and/or animations are unrelated to the content.

·         Graphics do not enhance understanding of the content, or are distracting decorations that create a busy feeling and detract from the content.

Citations

(15 pts.)

·         Sources of information are properly cited so that the audience can determine the credibility and authority of the information presented.

·         Most sources are documented to make it possible to check on the accuracy of information.  

·         Sometimes copyright guidelines are followed and some information, photos and graphics are not properly cited.

·         No way to check validity of information.

Writing Mechanics

(10 pts.)

·         The text is written with no errors in grammar, capitalization, punctuation, and spelling.

·         The text is clearly written with little or no editing required for grammar, punctuation, and spelling.

·         Spelling, punctuation, and grammar errors distract or impair readability. (3 or more errors)

·         Errors in spelling, capitalization, punctuation, usage and grammar repeatedly distract and major editing and revision is required. (more than 5 errors)